cantara's blog

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As the owner of a shoestring literary press, I’m less a commodity publisher and more an ideas broker. Although sales figures are important because we pay royalties on the downloads of our ebooks, the real indicator for me that our authors are being read is the feedback they get. Who are their readers, where are they, what do they think about what they’ve read? Therefore my strategy has mainly been to get the word out about our authors as broadly as possible, which means I’ve been exploring to the maximum the capabilities of the web network.

Since the running of Cantarabooks and Cantaraville consumes most of my free time, my own writing has had to take a back seat—or rather, what I write has to be fairly short and uncomplicated. So, I blog. This past month there’s been a dramatic spike in hits to Cantara’s Notebook, which I attribute mainly to a couple of postings: